Futuri Launches TopicPulse SportsEdge for eSports Space

Futuri Launches TopicPulse SportsEdge for eSports Space

Futuri launches TopicPulse SportsEdge, a version of its real-time, AI-powered story discovery and social content system customized for eSports, betting, VR and fantasy content. The service empowers news media and content creators who cover eSports, betting, fantasy sports and VR content by providing 24/7 access to insights on the sports-related stories and topics audiences are talking about right now, what’s losing traction and what engaging stories they can cover before their competition. It’s an evolution of the TopicPulse system currently used by radio content creators nationwide.

TopicPulse SportsEdge insights provide a content compass for articles, video script content, social posts and marketing decisions. Its IdeaStarters content delivers pre-written copy points on the day’s top stories for use in blogs, social posts and on-air copy. And its companion Instant Video product delivers dozens of fully licensed short videos daily that can be easily branded, customized and used on websites, apps and social platforms.

“The eSports market is predicted to grow to $3 billion by 2023, and sports betting advertising is one of the fastest-growing revenue streams for broadcasters,” said Futuri CEO Daniel Anstandig. “Given the explosive growth of this space, TopicPulse SportsEdge is right in line with Futuri’s mission to help media companies grow their content, grow their audience, and grow their revenue.”