Rumours have been swirling today that online retail giant Amazon is apparently set to make a move to acquire Electronic Arts, but a report from CNBC has seemingly debunked speculation surrounding the potential deal.
“I have talked to some people who would actually know if there was something going on, and they say there’s nothing going on,” said CNBC’s David Farber (via GameSpot), who added that Comcast-NBC Universal had also been approached by EA for a similar deal, which subsequently failed to happen.
Amazon’s stock saw a temporary rise as the rumours of its EA acquisition surfaced, but fell soon after, following the reports being disputed. EA has seemingly been looking to broker an acquisition for some time, holding talks with Apple and Disney regarding the possibility of a sale, with EA execs aggressive seeking a deal.
For now, however, it seems that Amazon and Electronic Arts might not be signing anything just yet, although, if the rumours turn out to be legitimate, the deal could be announced today.
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