F1’s Lando Norris Wants to Join the Call of Duty League

by
Jason Parker
in Call of Duty | Feb, 11th 2021

Lando Norris is already a huge star in F1, but not everyone may know that he has an esports org also – Quadrant. The F1 racer recently spoke about esports, and how he wants his org to branch out into other esports. One of the biggest ones mentioned? Lando Norris wants a team in the Call of Duty League! The CDL is not cheap to get into either. He sees this as a form of “ultimate” goal, getting teams in Rocket League, CoD, and others. Will it be easy? Absolutely not. Is it possible? Well. . . it could happen. But at a great cost.

How much does it cost to get into the Call of Duty League? Well first, you have to even be accepted. The Call of Duty League uses a form of organization called “Franchising”, and Lando Norris will see his biggest stumbling block here. It’s a form of organization that has investors put money down to get a spot. Back in 2019, it cost 25 million. 25 million dollars just to have a slot – you also have to pay for a team, make sure they can train together, likely acquire brand support.

This is one of the biggest, boldest goals I’ve heard from a relatively new esports org. Lando Norris specifically said this about the Call of Duty League and other games:

“My ultimate dream with Quadrant is to grow it a lot and become a much bigger esports team. And grow it from where we are now, not just to have content creators, but to have teams in CDL, so Call of Duty, in Rocket League, in different games.”

Could this be amazing? Absolutely! Nothing is worse than an esports scene growing stale, with the same players playing together every single year. We want things to keep fresh! Now, Lando Norris has not divulged any plans about making this come to life. Lando Norris’ net worth is decent, making 2 million a year in F1. That being said, Lando Norris would need some pretty serious investors on board to go and join the Call of Duty League.

There are other options. It would be much easier to join the Call of Duty Challenger League, and form a team there. That way you could get your feet wet, see what kind of popularity your team can drum up, and see if they are successful at all. It would be terrible to invest 20+ million dollars, recruit a team, and not succeed. There’s still decent money in the Challenger League. It feels incredibly difficult to get into the CDL at all and is a tremendous gamble. If you don’t succeed, that is an unwholesome amount of money to be out. It’s not an impossibility; he could always invest in another org, or again, try the Challenger League. But Lando Norris is an active gamer, and a successful F1 racer, so this could go well for him all told. We’ll be keeping an eye on it. It’s a safe bet that Norris knows exactly how hard it is to get into the CDL, after all.

We’re hoping it works out. We would love to see some fresh faces in the Call of Duty League. It might be a way for a new team to show up and show out.

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