“Growing our aggregate social following four-fold in less than a year is a testament to the talent that we are attracting,” Justin Kenna, CEO of GameSquare, said
GameSquare Esports Inc. (CSE:GSQ) said its audience numbers have grown to over 220 million users across its aggregate social following and media network, including over 105 million aggregate social followers at Complexity, Complexity Stars, and Code Red’s influencer network, and a reach of over 115 million across its media platform.
“I am thrilled with the tremendous growth of our social network and the global reach of our media network,” Justin Kenna, CEO of GameSquare, said in a statement. “Growing our aggregate social following four-fold in less than a year is a testament to the talent that we are attracting. Positive momentum is accelerating a flywheel effect for the company and our talented content creators and influencers.”
READ: GameSquare Esports gains ‘notable partner’ in Lenovo through its sponsorship deal with Complexity Gaming, Canaccord Genuity says
The company’s social followers have grown to more than 105 million from approximately 25 million since the acquisition of Complexity on June 30, 2021. The increase is enabling a growing sales pipeline as global brands and traditional agencies can reach an audience of gamers and esports enthusiasts through Gamesquare’s media channels.
“Complexity now ranks as one of the leading esports organizations with creators like TimTheTatman, Ninjayla, Electra, Cloakzy, Leonard Fournette, J.R. Smith, Clara, Megan Anderson, The Baka Bros, Max Holloway, AA9skillz, Sean O’Malley, Allishia Gray, Drini, Ronnie Stanley, Edwin Rios, and many more. Fans and brands are taking notice as evidenced by sponsorships that include Lenovo, Miller Lite, and ARterra Labs. We expect to announce more partnerships and sponsorships throughout 2022 as a result of the growing momentum across our businesses,” concluded Kenna.
Contact the author at jon.hopkins@proactiveinvestors.com
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